Verbit AI is revolutionizing the world of transcription and verbal intelligence by combining advanced AI with human expertise to deliver unmatched accuracy across industries like legal, education, media, and corporate.
With innovative products like Captivate™, Gen.V™, and Legal Visor™, Verbit goes beyond traditional speech-to-text services, offering real-time insights, automated summaries, and AI-driven accessibility solutions.
Strategic moves—including leadership changes, key acquisitions, and industry-first technologies—underscore Verbit’s commitment to growth, innovation, and global impact in the evolving landscape of AI-powered communication.
| Aspect | Details |
|---|---|
| Company Name | Verbit |
| Founded | 2017 |
| Founders | Tom Livne, Eric Sheffler, Yakir Buskilla |
| Headquarters | New York, USA |
| CEO | Yair Amsterdam (since June 2024) |
| Valuation | $2 billion (as of Series E funding in Nov 2021) |
| Funding Raised | $250 million (Series E) |
| Employees | ~535 (as of Dec 2023) |
| Global Transcribers | 35,000+ |
| Customers | 3,000+ (e.g., Google, CNBC, Johns Hopkins, Library of Congress) |
| Core Technology | Captivate™ ASR Engine, Gen.V™ Generative AI, Legal Visor™, Speaker ID |
| Specialties | Transcription, Captioning, Translation, Audio Description |
| Target Industries | Legal, Education, Media, Corporate, Government |
| Recent Rebrand | VITAC rebranded to Verbit (March 2025) |
| Key Integrations | Adobe Premiere Pro Plugin, Cvent App Marketplace |
| Recent Recognition | Fast Company’s 2024 “Next Big Things in Tech”, Ranked #33 in Nimdzi 100 |
Verbit: Pioneering the Future of Verbal Intelligence with Advanced AI
Verbit AI is redefining the verbal intelligence landscape by integrating cutting-edge artificial intelligence with human expertise. Evolving beyond traditional transcription and captioning, the company is now synonymous with sophisticated AI solutions tailored for accuracy-intensive industries.
With products like Captivate™, Gen.V™, and Legal Visor™, Verbit is enabling organizations to unlock deeper insights from spoken content. In this article, Showeblogin explores Verbit’s strategic evolution, industry impact, and its bold steps into the future of AI-powered communication.
Strategic Developments and Leadership Evolution
2023–2025 marked a pivotal era for Verbit, with transformative rebranding, leadership shifts, and high-profile industry recognition reinforcing its market leadership.
VITAC Rebrands to Verbit: Unified Powerhouse in Accessibility
In March 2025, VITAC—the largest North American media accessibility provider acquired by Verbit in 2021—was rebranded under the Verbit name. This strategic consolidation unites all services under one powerful brand, offering customers seamless access to cutting-edge AI captioning and transcription solutions. It reinforces Verbit’s role as a holistic provider of accessibility services across education, media, corporate, and government sectors.
Why it matters:
With this move, Verbit simplifies its value proposition for clients and strengthens its identity in a competitive, fragmented market. Expect faster innovation rollouts and an even more streamlined user experience moving forward.
CEO Transition: A New Era with Yair Amsterdam
February 2024 brought a key leadership change as Yair Amsterdam took over as Acting CEO, officially confirmed in June. The transition from founder Tom Livne to Amsterdam signals a maturation phase for Verbit, one that balances visionary roots with structured growth and advanced AI innovation.
Impact on trajectory:
Under Amsterdam’s leadership, Verbit is doubling down on vertical-specific tools, AI product development, and global expansion while maintaining its customer-centric approach.
Board Addition: Legal Tech Veteran Jeroen Plink
In January 2025, Verbit welcomed Jeroen Plink—renowned for scaling legal tech ventures—to its Board of Directors. This strategic addition supports Verbit’s aggressive expansion in the legal domain, which demands high-accuracy, real-time transcription for sensitive, high-stakes scenarios.
Strategic advantage:
With Plink’s expertise, Verbit gains a competitive edge in building trust with legal clients and shaping AI features tailored to complex litigation environments.
Industry Recognition: Awards Cement Market Leadership
Verbit’s recognition in Fast Company’s “Next Big Things in Tech 2024” and its #33 ranking in the Nimdzi 100 spotlight the company’s global momentum. These accolades validate its innovation-led approach and its growing dominance in the language services industry.
Next-Gen Product Innovations
Verbit is driving the future of transcription with next-gen AI products that go beyond converting speech to text—empowering actionable intelligence.
Captivate™ ASR Engine: AI That Listens Intelligently
Captivate™ is Verbit’s proprietary Automatic Speech Recognition (ASR) engine, continuously trained to handle domain-specific content with precision. Its customizable nature enables clients across industries—media, education, legal—to achieve high accuracy, even in challenging audio environments.
What sets it apart:
It’s not just about word-for-word transcription. Captivate™ deciphers accents, identifies speakers, and integrates real-time corrections—making it ideal for live broadcast, courtrooms, and educational platforms.
Gen.V™: Verbit’s Generative AI Revolution
Introduced in August 2023, Gen.V™ is a breakthrough suite leveraging NLP and AI to supercharge transcription workflows. Initially adopted by educational institutions, Gen.V™ is expanding rapidly across industries.
Key features include:
- Automatic summarization for faster content digestion
- Chaptering for effortless navigation of long-form transcripts
- SEO keyword suggestions and headline generation
- Legal inconsistency detection (coming soon)
Why it matters:
Gen.V™ turns transcripts into powerful knowledge assets—perfect for marketers, educators, and lawyers who need insights, not just text.
Legal Visor™: Real-Time Intelligence for Legal Pros
Launched in March 2025, Legal Visor™ transforms depositions by analyzing live video and audio testimony, flagging inconsistencies, and surfacing actionable legal insights.
Legal tech game-changer:
Legal Visor™ empowers litigators with an edge in real-time proceedings, enhancing preparation and improving outcomes in complex legal battles.
Speaker ID for Broadcasts: Context Meets Clarity
Verbit’s June 2025 launch of speaker identification for live ASR captions is an industry-first. This innovation enhances viewer understanding during live broadcasts, especially in news and sports.
Real-time benefits:
Audience engagement soars when viewers can easily follow who’s speaking, especially in panel discussions, debates, or sports commentaries.
Adobe Premiere Pro Plugin: Streamlined Creative Workflows
The April 2025 Premiere Pro plugin offers intuitive captioning and translation tools directly within Adobe’s editing suite.
Creative advantage:
Video professionals can now manage accessibility and localization without leaving their editing environment, saving hours of post-production time.
Cvent Integration: Event Accessibility at Scale
In October 2024, Verbit joined the Cvent App Marketplace with its Venue Live solution, enabling real-time captions and translations for hybrid and in-person events.
Why organizers love it:
It ensures ADA compliance and makes live experiences more inclusive, engaging, and memorable for diverse audiences.
Market Performance & Strategic Growth
Verbit remains one of the most resilient and high-value AI companies, combining smart investments with a mission-driven approach.
Company Snapshot: Numbers That Matter
- Valuation: $2 billion (Series E, 2021)
- Employees: 535 (as of Dec 2023)
- Transcriber Network: 35,000+ global professionals
- Clients: 3,000+ (including Google, CNBC, Johns Hopkins)
Growth by Acquisition
Strategic takeovers of VITAC, AST, Take Note, and Take 1 have boosted Verbit’s media, legal, and education footprints.
Why this strategy works:
Each acquisition strengthens niche capabilities while expanding global reach—fueling product innovation and operational scalability.
Navigating Challenges & Seizing Opportunities
As AI evolves, so do the challenges—and Verbit is prepared to lead with precision and vision.
The Hybrid Advantage in a Commoditized Market
While low-cost AI tools abound, Verbit’s human-in-the-loop model ensures the quality and trust required in regulated industries. Its focus on high-accuracy use cases means it’s not competing on volume, but on value.
Future Roadmap: Where Verbit is Headed
- Deeper AI Integration: Embedding generative AI into all workflows for proactive insights.
- Vertical Mastery: Launching tailored tools like Legal Visor™ across more industries.
- Global Expansion: Strengthening international presence with regionalized solutions.
- Accessibility Leadership: Driving global standards for inclusive communication.
Verbit’s Vision: Unlocking the Power of Verbal Intelligence
Verbit is not merely transcribing—it’s transforming speech into strategy.
Through constant innovation and an unwavering focus on accuracy and accessibility, Verbit is redefining how businesses, educators, and legal professionals interact with spoken content. As the demand for searchable, inclusive, and intelligent audio solutions grows, Verbit is already several steps ahead.
Final Thoughts from Showeblogin
Verbit AI has carved a distinct identity in the AI space—not as just a tool, but as a partner in transformation. By combining proprietary technology, domain expertise, and a relentless focus on accuracy, Verbit is shaping the future of verbal intelligence.
Ready to Elevate Your Content with Verbit?
Whether you’re an educator seeking better accessibility, a legal firm needing airtight deposition transcripts, or a media company pursuing global reach—Verbit delivers.
Visit Verbit.ai and discover how you can future-proof your verbal content today.
FAQs about Verbit AI
What is Verbit AI known for?
Verbit AI is known for providing advanced AI-powered transcription, captioning, and verbal intelligence solutions across various industries with a hybrid model that combines AI and human expertise.
Who is the current CEO of Verbit.ai?
Yair Amsterdam became the permanent CEO in June 2024, succeeding founder Tom Livne.
What industries does Verbit serve?
Verbit serves education, legal, media, corporate, and government sectors with specialized transcription and accessibility solutions.
What makes Verbit different from other transcription services?
Verbit uses a hybrid model combining advanced AI and a global network of human transcribers to deliver near-perfect accuracy, especially for complex, industry-specific content.
What is the Captivate™ ASR Engine?
Captivate™ is Verbit’s proprietary Automatic Speech Recognition engine that is highly customizable and trained for domain-specific accuracy in speech-intensive environments.
What is Gen.V™ by Verbit?
Gen.V™ is a generative AI product suite offering features like automatic transcript summarization, content chaptering, SEO keyword suggestions, and headline generation.
What is Legal Visor™?
Legal Visor™ is a tool for legal professionals that analyzes live spoken testimony and provides real-time insights, helping detect inconsistencies and improve litigation outcomes.
When did VITAC rebrand to Verbit?
In March 2025, VITAC officially rebranded as Verbit, consolidating accessibility services under a single, unified brand.
What are Verbit’s most recent innovations?
Recent innovations include Speaker Identification for broadcast captions, Adobe Premiere Pro plugin for captioning, and integration with the Cvent App Marketplace for event accessibility.
How many employees does Verbit have?
As of December 31, 2023, Verbit had approximately 535 full-time employees.
How large is Verbit’s transcriber network?
Verbit works with over 35,000 freelance transcribers and editors worldwide.
How many customers does Verbit serve?
Verbit serves over 3,000 customers, including major names like Google, CNBC, Johns Hopkins, and the Library of Congress.
What is Verbit’s valuation?
As of November 2021, Verbit was valued at $2 billion following its Series E funding round.
What accessibility solutions does Verbit offer?
Verbit offers transcription, captioning, translation, and audio description services to make content accessible and ADA-compliant.
Has Verbit received any industry recognition?
Yes, Verbit was featured in Fast Company’s 2024 “Next Big Things in Tech” and ranked 33rd in the Nimdzi 100 list of top language service providers.
What is Verbit’s Adobe Premiere Pro plugin used for?
It enables content creators to add captions and translations directly within Adobe Premiere Pro, streamlining video editing and accessibility workflows.
What is the Cvent integration for?
Verbit’s Cvent integration brings real-time captions and translations to live events, expanding its accessibility solutions in the event tech industry.
What is Verbit’s approach to AI development?
Verbit focuses on specialized, high-accuracy AI models tailored to industry needs, combined with human review to ensure quality and precision.
What are Verbit’s goals for the future?
Verbit aims to deepen AI integration, expand vertical-specific solutions, grow globally, and lead in accessibility standards across digital content.
Where is Verbit headquartered?
Verbit is headquartered in New York, USA.
When was Verbit founded?
Verbit was founded in 2017 by Tom Livne, Eric Sheffler, and Yakir Buskilla.
What are Verbit’s main services?
Verbit provides transcription, live and pre-recorded captioning, translation, and audio description services.
What technologies power Verbit’s services?
Verbit utilizes ASR, NLP, machine learning, and a human-in-the-loop system to power its high-accuracy speech processing services.
How does Verbit ensure accuracy in transcription?
By combining AI automation with human editing, Verbit ensures high accuracy, even for complex audio and industry-specific language.
Who are some of Verbit’s clients?
Clients include Google, Johns Hopkins, CNBC, and the U.S. Library of Congress, among others.
Does Verbit offer real-time transcription?
Yes, Verbit offers real-time transcription services for live events, depositions, and broadcast scenarios.
What is Verbit’s role in accessibility?
Verbit provides ADA-compliant captioning and audio services that help make content inclusive for people with disabilities.
Has Verbit acquired other companies?
Yes, Verbit has acquired VITAC, AST, Take Note, and Take 1 to expand its capabilities and market presence.
Is Verbit expanding internationally?
Yes, global expansion is a key strategic priority, with localized solutions being developed for regional markets.
What does Verbit mean by “verbal intelligence”?
Verbal intelligence refers to Verbit’s focus on transforming spoken content into structured, actionable insights using AI and human expertise.
Can Verbit be integrated into existing platforms?
Yes, Verbit offers plugins and API integrations for platforms like Adobe Premiere Pro and Cvent, enhancing user workflows.
Is Verbit suitable for educational institutions?
Absolutely. Verbit started in the education sector and continues to support universities and online learning platforms with accessible transcription services.
How is Verbit used in legal settings?
Verbit is used for deposition transcription, court proceedings, and legal document generation, offering features like live analysis and speaker identification.
How is Verbit beneficial for media companies?
Media companies use Verbit for live and on-demand captioning, translation, and compliance with accessibility regulations for video content.
Does Verbit offer translation services?
Yes, Verbit provides translation of transcribed content, making it easier to reach global audiences.
What are the benefits of using Verbit over cheaper AI tools?
Verbit provides industry-grade accuracy, human validation, and specialized features that generic, low-cost tools can’t match.
Can Verbit handle multiple speakers or complex audio?
Yes, Verbit’s speaker identification and AI models are designed to manage overlapping dialogue and multi-speaker environments effectively.
Does Verbit offer analytics or content insights?
Yes, products like Gen.V™ offer content summarization, keyword extraction, and even headline suggestions for better content performance.
How scalable is Verbit’s platform?
Verbit is highly scalable, serving clients from small businesses to large enterprises across multiple industries worldwide.
Where can I learn more or request Verbit’s services?
You can visit the official website at www.verbit.ai to explore solutions or request a demo.
Refresh Page
Leave a Reply
You must be logged in to post a comment.